Behavioral Finance An amusing and whimsical look at behavioral finance best practices for investors. Share | Have A Question About This Topic? Name Email Address Question Thank you! Oops! Related Contents Jane Bond: Infiltrating the Market Agent Jane Bond is on the case, cracking the code on bonds. Emotional vs. Strategic Decisions Information vs. instinct. Are your choices based on evidence of emotion? 5 Smart Investing Principles Principles that can help create a portfolio designed to pursue investment goals.